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Co-Founder Community Sports Inclusion Model

  • Writer: nadijaneau
    nadijaneau
  • Dec 31, 2017
  • 3 min read

Updated: Nov 7

Falcons Footy Rugby League for Children of Different Abilities


Background

In 2014, the idea for the program began after a conversation with a parent who shared concerns about their child’s access to team sports. Recognising the importance of belonging and participation in community activities, I initiated contact with SC Falcons and NRL Games Development to explore opportunities for more inclusive sporting environments. Together, we organised a Come and Try Rugby League Day at Sunshine Coast Stadium, providing children of different abilities with the chance to experience Rugby League in a supportive and adaptable setting. The success of this event formed the foundation for the ongoing inclusive community sports program.


Project Context & Scope

Inclusive community sports program designed and implemented at Sunshine Coast Stadium in partnership with SC Falcons and NRL Games Development. The program enabled children of different abilities to participate in Rugby League in a safe, structured and supportive environment, removing barriers to participation and promoting equitable access to community sport.


Responsibilities & Contributions

  • Initiated project based on identified community need

  • Designed program structure and delivery model

  • Coordinated stakeholders including club executives, coaches, families and NRL development staff

  • Managed volunteer recruitment and event logistics

  • Developed marketing materials, website and community communication channels

  • Secured ambassador involvement and facilitated high-engagement game day experiences

  • Built sustainability framework to ensure program continuity beyond founder involvement


Objectives

  • Increase equitable access to community sport for children of different abilities

  • Create supportive environments that reduce participation anxiety and social/economic barriers

  • Facilitate meaningful peer connection, teamwork and belonging

  • Develop a scalable, repeatable model for community sports inclusion


Sustainability Impact Considerations

  1. Equity in Access: Removed systemic barriers preventing participation in community sport

  2. Community Belonging: Enabled families to connect and feel welcomed in mainstream sporting spaces

  3. Representation: Normalised inclusive participation within high-profile sports environments

  4. Program Continuity: Volunteer-supported structure ensured long-term sustainability beyond founder handover

  5. Scalable Model: Program inspired replication in other community sport settings locally and nationally


Methodology

The program was designed to build confidence, belonging and participation through experiential access to mainstream Rugby League environments. Key components included:

  • Coaching clinics with Brisbane Broncos ambassador Matt Gillett, Kerrod Walters, Chris Flannery, Melbourne Storm and SC Falcons players

  • Group trips to Suncorp Stadium to experience live NRL matches

  • Private access to Maroons training camp for player meet-and-greet sessions

  • Game day integration, including SC Falcons field run-outs at every home game

  • Locker room access and behind-the-scenes team experiences

These experiences functioned as behavioural and social inclusion mechanisms, supporting identity formation, connection to community sport and normalisation of diverse participation


Program Sustainability

The program was coordinated under a volunteer-led model, grounded in community collaboration and shared responsibility. I developed and refined operational processes, event systems, safety considerations, stakeholder coordination workflows, volunteer structures and strong sponsor relationships to ensure the program could continue independently.


After four years, once the program was functioning consistently and sustainably, I transitioned the coordinator role. The program continues today and has become a replicable model inspiring inclusive sports initiatives across local and national contexts.



Outcomes & Key Results

  • Established ongoing inclusive Rugby League program at Sunshine Coast Stadium

  • Created pathways for children to engage with SC Falcons and Brisbane Broncos clubs

  • Secured high-profile ambassador support and memorable game-day experiences

  • Program received National ASPECT Above & Beyond Award (2015)

  • Ambassador Matt Gillett nomination for Ken Stephen Medal (2015)

  • Personal nomination Sport and Recreation Award Sunshine Coast Council Australia Day (2016)

  • Program continues independently and serves as a model for inclusive sports program design


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Nadine Hoffman Art Pink and Grey cockatoo
Nadine Hoffman Art Pink and Grey cockatoo

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Artwork and photography by Nadine Hoffman

Kaya Wandjoo! This website was designed on Yued Boodja by the proud mother of Iman | Kalkadoon koolangka. I pay respect to the Traditional Elders of our country, past and present. I recognise the significant importance of their cultural heritage, values, beliefs and how these contribute to the positive health and wellbeing of community.

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